Melina (Kleanthous) Bremer, shares the Big K origin story. Uncovering the inspiration behind the brand, what sets Big K apart, and finally settling the age-old debate. Lumpwood or Briquettes?
For anyone who doesn't know Big K yet, how would you describe it?
The biggest family you ever came across!
Seeking out the best quality charcoal is in our blood, passed down through three generations. Over the years we have developed a product range we are proud of selling, including Professional grade charcoal, BBQ products and winter fuel with a family driven customer service.
When did the original idea for Big K come from?
My Bapoo (grandad in Greek) immigrated to the UK in 1964 from Cyprus. Opening a Cypriot restaurant in London, he couldn't find any high quality, reliable charcoal to use. Charcoal being a very important ingredient of Greek cooking, my Bapoo decided to import some from Cyprus. Word spread amongst his friends that good quality charcoal was in town and demand for it began to increase.
My father, Chris, who was 12 at the time, followed his father to the UK. At 17, Chris began delivering charcoal to restaurants in the UK for his dad. Chris then took the London restaurant business and expanded it into the Big K of today, distributing Summer and Winter fuels alongside our core restaurant business nationwide.
What do you think really sets Big K apart from others in the industry?
Serving restaurants nationwide every week, I really believe we are experts in the marketplace and care immensely about what we deliver to our customers. We believe charcoal is a key ingredient in cooking and should be as important as the quality of food you cook.
A good steak can be ruined by the wrong charcoal.
If our customers are not happy, it really does affect us deeply and we take it personally. We are leaders in the field of innovation whilst never giving up our core value of quality and service.
How important are Big K's values, and how do they show up day to day?
My dad likes to ask new employees what they think is more important to us.
Quality or Value for money.
Quality is the most important value, once you can maintain this in everything you do, value will follow. Quality in the products, in the service we deliver, in our relationships we nurture and in our people.
Our values are not something we throw out every now and then, but is a philosophy embedded within us that guides every decision we make.
Quality. Trust. Family.
How do you make sure Big K is really listening to it's customers?
Too many to list!
We have an incredible Sales Support team that we regularly have a coffee with to make sure we are hearing what is really being fed back to us. Their main objective is to onboard new customers and visit all customers regularly to make sure we are delivering to the high standards we strive to achieve.
We do not ignore comments made, good or bad and actively encourage honesty within our staff, customers and suppliers. We don’t always get it right, no one is perfect, but we do our upmost to correct it.